B.Y. Group

August 12, 2021

B.Y. Group

Jeff Masselis

Vice President / General Manager

B.Y. Group

Established in 1949 as a manufacturer of sporting goods, the B.Y. group has evolved into a leading Canadian supplier for wholesale goods. We offer a one-stop-shop for a wide range of products, including: Indoor & Outdoor Games, Inflatables & Accessories, Fitness Equipment, Boxing & MMA Equipment, OproShield Mouthguards, and the famous AeroPress Coffee & Espresso Maker!

Over 60 years of expertise in importing, warehousing, and distribution, with our primary focus on recreational sports products. We’ve developed secure relationships with off shore factories and continue to provide premium service to many sales channels including; sporting goods retail, billiards and games retail, toy and hobby retail, institutional and commercial suppliers, fitness equipment retail, club and studio suppliers and specialty coffee retail and roasteries.

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